Franchise Consultant

Do you own a successful and scalable business model?
Looking for replicating the success through zero investment approach?
Excited to offer entrepreneurial and employment opportunities?

Despite of the lack of legal framework, franchise industry has witnesssed tremendous growth in India and inching towards a $20 billion industry by 2013. New products, concepts, services and ideas are being developed every day with franchising in mind. It's just more than an idea to make a franchise company happen; and it takes more diligence and the necessary resources which one must provide. It requires many years of real world franchising experience, and a total knowledge of all the essential elements that go into the building of a franchise company. It takes people who have been there before, who have started and built successful franchise companies, and who have demonstrated a thorough knowledge of why some succeed and others do not. Maverick have that knowledge and experience necessary in helping you navigate the journey of franchising.

Our franchise development process starts with undertaking a feasibility and evaluation analysis to determine the viability of the concept and a determination of what is the most effective way to franchise the business. Maverick have a unique and realistic understanding of what emerging franchisors need to consider before committing considerable resources to this most important venture. We ensure that your image as a franchisor is crucial in the first impression and thus our approach to build sales & operational excellence prior to take-off are exemplary. Right from the proposal, agreements, marketing collaterals, web presence, training programs to operational manuals are crucial to win the confidence of prospective franchisee.

As with other aspects of a franchise expansion, the new franchisor will likely be very inexperienced in franchise marketing. Questions arise such as: Where does one find prospective franchisees? How can prospective franchisees be attracted to buy a particular franchise? What information should be given to interested parties? What should the franchisor look for in evaluating a franchisee? How do you "close" a franchise sale? Etc.We at Maverick shall manage the entire marketing cycle from lead generation to closing a franchise sale within stipulated time and minimum budget. Our engagement models for franchise marketing are flexible given our exclusive competency and business philosophy.

It's in the area of communications, between franchisors and franchisees, between franchisees and other franchisees and between franchisees and their customers, that some of the greatest progress has been made with the aid of technology. Just within the past few years, Intranets and Extranets have become popular. Without a doubt, technology has changed the way franchising is done. Franchisors that have been offering their businesses for many years aren't just blasting willy-nilly down the technology highway; they're driving carefully. Maverick plays the pivotal role in e-nabling your franchise model to keep up with times and scout for innovative and cost-saving methods for a sustainable growth.